Morrison Hotel (sometimes referred to as Hard Rock Cafe from the title of the first side of the LP, whose second side is titled Morrison Hotel) is The Doors' fifth album. It was released in 1970. After their experimental work The Soft Parade was not as well received as anticipated, the group went back to basics and back to their roots. On this album, there is a slight steer toward blues, which would be fully explored by the band on their next album, L.A. Woman. The strategy worked; even though no major hit singles were drawn from the album, Morrison Hotel reestablished The Doors as favorites of the critics, peaking at #4 on the US album chart, and when they followed with L.A. Woman the next year, they were rewarded with two more US Top 20 hits. The album also became the band's highest charting studio album in the UK, where it peaked at #12.