Innovation and Entrepreneurship

Douban
Innovation and Entrepreneurship

Inicia sesión o regístrate para reseñar o añadir este elemento a tu colección.

ISBN: 9780470711446
autor: John Bessant / Joe Tidd
editorial: Wiley
fecha de publicación: 2011 -5
precio: CNY 616.00
número de páginas: 604

/ 10

0 puntuación

No hay suficientes evaluaciones
Comprar o tomar prestado

John Bessant / Joe Tidd   

sinopsis

Developed specifically for undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for those studying business and management but also engineering and science degrees with management courses. The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition, the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship. Thesecond editionalso features an extensive collection of web-based materials, including: tools to support innovation and entrepreneurship, audio and video cases, solutions manual, testbank, additional case studies and image archive. An accompanyingwebsite is available at: www.iande.info

comentarios
Reseñas
Notes