Calling You

- National consumer (Girl's Life, Newtype USA) print and online (GaiaOnline.com, gURL.com, GL.com) advertising campaign, totaling more than 4 million impressions- Promoted via trade print (Publishers Weekly, Library Journal, School Library Journal) and online advertising totaling more than 2 million impressions- Unique, beautifully crafted stories that will appeal to fans of Francesca Lia Block- Online grassroots marketing efforts led by Teenreads.com, the leading resource for YA booksellers and librarians; it is also the only book website directed- Cross-promoted with the manga available in April '07 from Tokyopop--the Pop Fiction volume will feature an excerpt from the manga, too