The Middleman Economy
Douban
How Brokers, Agents, Dealers, and Everyday Matchmakers Create Value and Profit
Marina Krakovsky / TAFE Holmesglen
sinopsis
With the rise of the Internet, many pundits predicted that middlemen would disappear. But that hasn't happened. Far from killing the middleman, the Internet has generated a thriving new breed. In The Middleman Economy , Silicon Valley-based reporter Marina Krakovsky elucidates the six essential roles that middlemen play.
contenidos
Introduction: Nobody Likes a Middleman, But Most of us are Middlemen
The Bridge
The Certifier
The Enforcer
The Risk Bearer
The Concierge
The Insulator
Conclusion
