The Middleman Economy
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How Brokers, Agents, Dealers, and Everyday Matchmakers Create Value and Profit
Marina Krakovsky / TAFE Holmesglen
Sinossi
With the rise of the Internet, many pundits predicted that middlemen would disappear. But that hasn't happened. Far from killing the middleman, the Internet has generated a thriving new breed. In The Middleman Economy , Silicon Valley-based reporter Marina Krakovsky elucidates the six essential roles that middlemen play.
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Introduction: Nobody Likes a Middleman, But Most of us are Middlemen
The Bridge
The Certifier
The Enforcer
The Risk Bearer
The Concierge
The Insulator
Conclusion
