My Life in Advertising and Scientific Advertising
Douban
ISBN: 9780844231013
Autor/in:
Claude C. Hopkins
Verlag:
McGraw-Hill
Veröffentlichungsdatum: 1966
-1
Preis: GBP 12.99
Anzahl der Seiten: 336
Claude C. Hopkins
Übersicht
Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one easy-to-carry volume and discover his fixed principles and basic fundamentals that still prevail today.
