An experimental drama following three main characters who embody different attitudes about consumerism. A window onto Quebec in the late 1960s, this protest film explores these characters' daily lives, their trials and aspirations. Regarded as an innovative and militant work, buoyed by hard-hitting film language that includes subtitles and intertitles, quotations, offscreen voices and songs and references to advertising.

The 4,000 inhabitants of the archipelago of Saint-Pierre-et-Miquelon describe it as a caillou—a tiny rock on which they live, lost in the shadow of Newfoundland. There is something mysterious and inexplicable about this extension of faraway France. In broad strokes, the film paints a picture of this insular population, revealing their history, daily lives and singular character.