2001: A Space Odyssey is the classic science fiction novel that changed the way we looked at the stars and ourselves....2001: A Space Odyssey inspired what is perhaps the greatest science fiction film ever made -- brilliantly imagined by the late Stanley Kubrick....2001 is finally here....

The wellsprings of desire and the impediments to love come brilliantly into focus in Evelyn Waugh's masterpiece-a novel that immerses us in the glittering and seductive world of English aristocracy in the waning days of the empire. Through the story of Charles Ryder's entanglement with the Flytes, a great Catholic family, Evelyn Waugh charts the passing of the privileged world he knew in his own youth and vividly recalls the sensuous pleasures denied him by wartime austerities. At once romantic, sensuous, comic, and somber, Brideshead Revisited transcends Waugh's early satiric explorations and reveals him to be an elegiac, lyrical novelist of the utmost feeling and lucidity.

'The best prose writer in English' - Gore Vidal. Celebrated as a masterpiece from its first publication, "A Single Man" is the story of George Falconer, an English professor in suburban California left heartbroken after the death of his lover Jim. With devastating clarity and humour, Christopher Isherwood shows George's determination to carry on, evoking the unexpected pleasures of life as well as the soul's ability to triumph over loneliness and alienation. 'A virtuoso piece of work...courageous...powerful' - "Sunday Times".

Standing on the fringes of life offers a unique perspective...but there comes a time to see what it looks like from the dance floor. Since its publication, Stephen Chbosky's haunting debut novel has received critical acclaim, provoked discussion and debate, grown into a cult phenomenon with over two million copies in print, spent over six months at #1 on the "New York Times "bestseller list, and inspired a major motion picture. "The Perks of Being a Wallflower" is a story about what it's like to travel that strange course through the uncharted territory of high school. The world of first dates, family dramas, and new friends. Of sex, drugs, and "The Rocky Horror Picture Show." Of those wild and poignant roller-coaster days known as growing up.

A "New York Times" Notable Book of the YearA "Publishers Weekly" Best Book of the YearA "Washington Post" Best Fiction Book of the YearA "New York" Magazine "Future Canon" SelectionA "Chicago"" Tribune" Favorite Book of the YearOne of "The Seattle Times"' Michael Upchurch's Favorite Books of the YearAn Amazon Top 100 Editors' Picks of the Year An Amazon Top 10 Editors' pick: Debut Fiction (#6)An Amazon Top 10 Editors' pick: Gay and Lesbian (#1) "Call Me by Your Name "is the story of a sudden and powerful romance that blossoms between an adolescent boy and a summer guest at his parents' cliffside mansion on the Italian Riviera. During the restless summer weeks, unrelenting but buried currents of obsession, fascination, and desire intensify their passion as they test the charged ground between them and verge toward the one thing both already fear they may never truly find again: total intimacy. Andre Aciman's critically acclaimed debut novel is a frank, unsentimental, heartrending elegy to human passion.

Contains the entire First Discourse, contemporary attacks on it, Rousseau's replies to his critics, and his summary of the debate in his preface to Narcissus. A number of these texts have never before been available in English. The First Discourse and Polemics demonstrate the continued relevance of Rousseau's thought. Whereas his critics argue for correction of the excesses and corruptions of knowledge and the sciences as sufficient, Rousseau attacks the social and political effects of the dominant forms of scientific knowledge.

Immanuel Kant was one of the most influential philosophers in the whole of Europe, who changed Western thought with his examinations of reason and the nature of reality. In these writings he investigates human progress, civilization, morality and why, to be truly enlightened, we must all have the freedom and courage to use our own intellect. Throughout history, some books have changed the world. They have transformed the way we see ourselves - and each other. They have inspired debate, dissent, war and revolution. They have enlightened, outraged, provoked and comforted. They have enriched lives - and destroyed them. Now Penguin brings you the works of the great thinkers, pioneers, radicals and visionaries whose ideas shook civilization and helped make us who we are.

The world-famous masterpiece by Nobel laureate Thomas Mann -- here in a new translation by Michael Henry Heim Published on the eve of World War I, a decade after "Buddenbrooks" had established Thomas Mann as a literary celebrity, "Death in Venice" tells the story of Gustav von Aschenbach, a successful but aging writer who follows his wanderlust to Venice in search of spiritual fulfillment that instead leads to his erotic doom. In the decaying city, besieged by an unnamed epidemic, he becomes obsessed with an exquisite Polish boy, Tadzio. "It is a story of the voluptuousness of doom," Mann wrote. "But the problem I had especially in mind was that of the artist's dignity."

For students, managers and senior executives studying Brand Management.
Keller, Strategic Brand Management , 3e provides insights into how to create profitable brand strategies by building, measuring, and managing brand equity.
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战略品牌管理(第3版)

As a study guide, this handbook really stands out. It explains the principles very clearly in a logical order and it uses a lot of examples and cases for students to practise the new techniques. The chapters start with a story to show the reallife relevance of the concepts, which is clearly appreciated by the students. Highly recommended for teaching first-year students!
Dr Catherine Schaumans, University of Tilburg, The Netherlands