经管
纳瓦尔宝典:财富与幸福指南
Goodreads
publishing house: 中信出版集团 2022 - 5
致富不仅仅靠运气,幸福也不是从天而降的。积累财富和幸福生活都是我们可以且需要学习的技能。<br /><br />那么指导我们学习的原则和方法是什么?本书提供了原则和方法。这本书收集整理了硅谷知名天使投资人纳瓦尔的智慧箴言录,尤其是关于财富积累和幸福人生的原则与方法。<br /><br />在过去十年里,纳瓦尔通过推特、博客和播客等方式分享了他的人生智慧,分享如何不靠运气取得成功、如何利用专长和杠杆获得财富以及他的幸福哲学等内容,他的分享在网络上掀起了讨论热潮,受到大量网友的热爱和追捧。纳瓦尔不仅告诉了我们怎样致富,还告诉了我们怎样看待人生,怎样获得幸福。他对财富、人生的思考将帮助你走上自己独特的人生道路,过上更富有、更幸福的生活。
从0到1
Zero to One: Notes on Startups, or How to Build the Future Douban Goodreads
★ 7.0 106 ratings
[美] 彼得·蒂尔 / Peter Thiel … translator: 高玉芳 publishing house: 中信出版股份有限公司 / 中信出版社 2015 - 1 other title: 从0到1:开启商业与未来的秘密
Silicon Valley legend Peter Thiel’s vision for building the companies of the future. In Spring 2012, students at Stanford University packed a lecture hall to hear Silicon Valley entrepreneur and investor Peter Thiel teach a course called “Computer Science 183: Startup.” Thiel told the class everything he knows about starting a company, going beyond the basics of running a business to answer the much harder question of how to find value where other people do not see it. Now Thiel and former student Blake Masters, whose notes on the class became an internet sensation, have revised, updated, and expanded on the best parts of the lectures. The result is this unique book: simultaneously an insider’s view of Silicon Valley, a practical guide for thinking about business, and a contrarian vision of the future. Thiel starts from the bold premise that we live in an age of technological stagnation, even if we’re too distracted by our new mobile devices to notice. Progress has stalled in every industry except computers, and globalization is hardly the revolution people think it is. It’s true that the world can get marginally richer by building new copies of old inventions, making horizontal progress from “1 to ” But true innovators have nothing to copy. The most valuable companies of the future will make vertical progress from “0 to 1,” creating entirely new industries and products that have never existed before. is about how to build these companies. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique. In today’s post-internet bubble world, conventional wisdom dictates that all the good ideas are taken, and the economy becomes a tournament in which everyone competes to reach the top. shows how to quit the zero-sum tournament by finding an untapped market, creating a new product, and quickly scaling up a monopoly business that captures lasting value. Planning an escape from competition is essential for every business and every individual, not just for technology startups. The greatest secret of the modern era is that there are still unique frontiers to explore and new problems to solve. shows how to pursue them using the most important, most difficult, and most underrated skill in every job or industry: thinking for yourself. --
免费
Free: The Future of a Radical Price Douban
★ 8.0 7 ratings
[美] 克里斯·安德森 translator: 蒋旭峰 / 冯斌 … publishing house: 中信出版社 2009 - 9
在《免费:商业的未来 》这本书,克里斯·安德森认为,新型的“免费”并不是一种左口袋出、右口袋进的营销策略,而是一种把货物和服务的成本压低到零的新型卓越能力。在上世纪“免费”是一种强有力的推销手段,而在21世纪它已经成为一种全新的经济模式。 究竟什么是免费商业模式?根据克里斯·安德森的说法,这种新型的“免费”商业模式是一种建立在以电脑字节为基础上的经济学,而非过去建立在物理原子基础上的经济学。这是数字化时代一个独有特征,如果某样东西成了软件,那么它的成本和价格也会不可避免地趋于零。这种趋势正在催生一个巨量的新经济,这也是史无前例的,在这种新经济中基本的定价就是“零”。 对我们个人来说,“免费”是一种涤荡旧有思维的商业体验,而对企业来说,“免费”更多的是一种生存法则,一种可以改变旧有发展模式而实现脱胎换骨的“动力机器”。