Super Mario World (スーパーマリオワールド Sūpā Mario Wārudo?), subtitled Super Mario Bros. 4 (スーパーマリオブラザーズ4 Sūpā Mario Burazāzu fō?) for its original Japanese release,[1] is a 1990 platform video game developed and published by Nintendo as a pack-in launch title for the Super Nintendo Entertainment System (SNES) and is the fifth game in the Super Mario series. Development was handled by Nintendo Entertainment Analysis and Development, led by Shigeru Miyamoto, who directed the game along with Takashi Tezuka.