A First Look at Communication Theory [Book] Douban
author:
Em Griffin
publishing house:
McGraw-Hill Humanities/Social Sciences/Languages
2008
- 3
The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The 32 theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.